ACT ON EVERY INSIGHT

The Baresquare Platform has a three-part action system designed to work however you do
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1.Advanced Detection

Never Miss a Metric that Matters: detect and resolve important anomalies, faster, easier, and more reliably than ever

Unmatched Flexibility

Highly flexible design; supports business targets and custom comparison timeframes.

Domain-specific Knowledge

Refined algorithms after years of experience with global clients across diverse industries

Recognized Excellence

Listed in Forrester’s Tech Tide for 2024 as a proven anomaly detection solution for retail. 

2.Autonomous Reasoning

Always Know “Why”: Orchestration of AI agents for human-like analyses

Root Cause Analysis

Examination of structured and unstructured data to uncover root causes of anomalies.

Summarization

Synthesis of concise, natural language summaries of findings, avoiding technical jargon.

Learning

Continuous learning from new data, improving accuracy and relevance over time.

3.TARGETED ACTIONS

Mind the Gaps: Advanced Detection and resolve important anomalies, faster, easier, and more reliably than ever.

Flexible Execution

Automatically implement the recommended actions or wait for human approval, giving control with efficiency.

Personalization/
Contextualization

Proactive recommendations customized to your business needs, ensuring relevant and effective actions.

Broad Application

Application of practical solutions in various use cases, helping in addressing the identified issues.

Redirections

Detect traffic anomalies and redirect from broken links to functioning pages.

Survey triggering

Identify spikes in cart abandonment and trigger surveys to gather customer feedback.

Campaign Budget Shifts

Adjust marketing budgets dynamically to optimize ROAS.

Price Adjustments

Recommend changes to pricing based on market trends and competitor analysis.

Content Changes

Suggest and implement copy adjustments to improve customer engagement and conversion.

Security

Built with Enterprise Needs Top of Mind

Secure SaaS environment

We employ best-in-class SaaS standards to support your business needs securely and at scale.

Built-in GDPR compliance

GDPR compliance tools that are specific to your data policy are already embedded in our technology.

Plug & play integrations

The Baresquare data connectors (no tag needed) integrate with the most popular databases and collaboration tools.

LLMs & data privacy

Our Platform was  designed according to the OWASP Top 10 Vulnerabilities for LLMs; no client data is used for training gen-AI models.

Try it yourself

Slash the time to identify opportunities

FAQ

Your questions, answered
What is the Baresquare Platform?

The Baresquare Platform is a cloud-based digital analyst that provides actionable insights in simple language by combining  GenAI, NLG, and ML techniques. It replicates the thinking process of human analysts, allowing businesses to save time on data tasks and swiftly act on surfaced findings instead. The platform can digest data from various platforms, data warehouses, and external sources of information, to produce instant explanations of surfaced anomalies that are sent to collaboration tools. Thus, teams can collaborate seamlessly and use data effectively to drive meaningful changes and improvements.

How does the Baresquare platform detect anomalies?

The Baresquare platform detects anomalies through a 24/7 anomaly detection algorithm, using two different modes: Revenue Plan (RP) where the expected values refer to business targets, and Time Series Analysis (TSA) which examines seasonality, trends, and patterns in historical data to set expected limits. The system flags significant deviations as anomalies with users being able to determine the sensitivity of the algorithms. If an anomaly is detected, the platform triggers root cause analysis and generates the explanations, plus recommended actions.

How does the platform explain the reasons behind anomalies?

The platform explains anomalies by employing an Agentic Workflow. This involves an orchestrator that creates the (structured and unstructured) data analysis plan and assigns it to AI Agents to execute it, synthesizing their outputs. The results are then summarized, providing clear explanations,  actionable insights, and recommendations to address the underlying issues effectively.

What types of actions does the platform recommend?

The Baresquare platform recommends actions linked to the identified root causes like adjusting marketing budgets to optimize ROAS, modifying prices based on market trends, redirecting traffic from broken links, changing content to boost engagement, updating promotional calendars, fixing UX issues, etc.

Can the platform automatically implement the recommended actions?

Yes, the Baresquare platform can automatically implement recommended actions or wait for human approval, giving businesses control over the level of automation. This flexible execution approach ensures that the platform's recommendations can be efficiently put into practice while still allowing for manual oversight where needed.

How does the platform learn and improve over time?

The platform learns through a process of AI-powered analysis, user feedback, and reinforcement learning. It starts by testing various hypotheses to explain anomalies and then learns from the results of these investigations. Users can provide feedback on the AI’s suggestions, which helps fine-tune the system. This iterative process enables the platform to continuously improve the accuracy and relevance of its analyses and recommendations.

Who can benefit from using the Baresquare platform?

Various roles and industries can benefit from using the Baresquare platform. It is particularly valuable for e-commerce managers, digital marketers, and data analysts who need to optimize site performance and campaigns. Businesses aiming to enhance customer experience, increase conversion rates, or manage digital operations efficiently will find the platform highly useful. Additionally, organizations looking to leverage data-driven insights for strategic decision-making can significantly benefit from its advanced anomaly detection and actionable recommendations.

How do I get started with the Baresquare platform?

Hit the “Start Now” button on this page to join Baresquare. If you have any additional questions, please contact us at support@baresquare.com